Final countdown to Flood Recovery Extravaganza at Appleby Castle

The final countdown is on to the new ‘Appleby Summer Pudding’, bringing together a fun-packed family festival with live music, jaw-dropping street circus acts and a vintage funfair by day, and a special evening gig featuring some of the best from across the UK’s festival scene by night.

There are now less than two weeks to go until this brand new boutique summer festival, as part of Appleby’s fightback from the after-effects of Storm Desmond last December. It will be held in the spectacular surroundings of the medieval Appleby Castle from 12 noon on Saturday 20 August 2016.

The event is the brainchild of one of the North’s leading arts organisations, Eden Arts, and is the first time the privately owned 12th century castle has opened its grounds to this type of major event. It comes as the historic market town bordering the Lake District and the North Pennines bounces back from last winter’s floods and is taking place with support from Cumbria Local Enterprise Partnership, Eden District Council and Arts Council England as part of Appleby’s flood recovery programme.

So what’s on the menu?

In the daytime (12 noon-7pm) – A feast of family entertainment:
The rarely seen castle grounds will welcome acrobatic circus acts, magicians and whimsical fancy dress characters mixing with the crowds. A vintage funfair will come complete with a helter-skelter and children’s rides, as well as a big tented retro crafty market and foodie extravaganza. That’s not to mention den-building, face-painting, faerie-making and even poi-swinging

The fantastical array of street performers includes a new performance piece called Project_Vee, which was originally commissioned by the Salisbury Festival and sees jugglers spinning around 10ft in the air as they pass juggling clubs to each other. Meanwhile, an eclectic line up across two daytime music stages – the ‘Goosefield’ and the ‘Strawberry and Creamfield’ – will feature everything from retro blues and jazz, to indie-rock and dance bands from near and far. A taster includes rising stars Hardwicke Circus (fresh from Kendal Calling and Glastonbury 2016), with Mylittlebrother and Dohnut among the other local favourites.

By night (6.15pm-11.30pm) – An intimate music gig with big names from the likes of Glastonbury, WOMAD and Bestival: This very special ‘after-party’ deep inside the castle will be headlined by chart-topping dance act Sam and the Womp who have clocked up more than 30 million views on YouTube and already have a UK number one (‘Bom Bom’) under their belt.

Also on the bill are The Correspondents, who have been named in the ‘top ten Glastonbury highlights’ for two years in a row, and Gypsy Hill who are veterans of Europe’s festival scene and bring a unique blend Balkan brass, Mediterranean surf rock, ska and swing.

There are plenty of camping pitches available (£10 each), with parking just 5 minutes away from the castle grounds.

Adrian Lochhead, Director of Eden Arts, says, “It’s hard to describe how excited we are about this fabulous new summer festival, which is a great addition to Cumbria’s events calendar. After last year’s floods, we were asked if we could put together a large scale event to help Appleby bounce back and the Summer Pudding is the result!

We’ve handpicked a huge range of street performers and live music acts to make this the biggest party Appleby has ever seen. With nostalgic family fun throughout the day and a more intimate, edge feel to the evening gig, it has all the ingredients to bring in visitors not only from Cumbria, but from across the North of England for a unique day out against the backdrop of this epic fairytale castle.”

Day tickets are £1 for children and £10 for adults. Adult tickets for the after-party are £15 each, with combined daytime and after-party tickets also available (£15 for children and £20 for adults). www.summerpudding.co.uk/tickets

Highly reduced residents’ tickets (for anyone living in a CA16 or CA17 postcode) cost just £2 for adults – with free entry for children. They are available exclusively from Appleby Tourist Information Centre.

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Notes to Editors:

See the full list of performers and music acts here.
For media enquiries including images and interviews, please contact:
Heather Sewell, 07795 487003 / hsewell@cumbriatourism.org

Eden Arts is a charitable arts organisation (charity no. 1139215) based in the Eden District, Cumbria, and funded by Eden District Council, Arts Council England and The Big Lottery. Eden Arts promotes, invents, dreams and cooks up all sorts of creative projects from commissions to participatory to gigs and cinema. www.edenarts.co.uk

Derwentwater unveils first new jetty for half a century


Daily sailings get underway to historic Lingholm estate

A brand new 200 foot long jetty on Derwentwater has welcomed its first passengers on board, following the introduction of new daily services linking Keswick with the Lingholm estate. It is the first new landing stage on the lake for more than 50 years and has been built to co-incide with the newly opened Lingholm Kitchen and Victorian Walled Garden.

Keswick Launch will now run up to seven daily sailings until the end of October, before switching to three return trips per day during the winter months.

It is the first time people have been able to hop on a boat at Keswick for the short trip across Derwentwater to the Lingholm estate. It is here where Beatrix Potter spent many summers in the late 19th century and famously penned some of her most famous stories, including Squirrel Nutkin and the first manuscript of Mrs Tiggy-Winkle.

A new footpath has also been created from the lakeshore so visitors arriving at Lingholm by boat can enjoy previously private views from the estate across to Skiddaw – one of the highest mountains in England. The more adventurous can continue up to the heady heights of Catbells, or make a pitstop at the Lingholm’s new café, shop and Victorian Walled Garden.

Lingholm Estate Director Jenny Seymour, says, “Travelling by boat is the quintessential way to explore the Lake District, so it seems fitting that people can now arrive at Lingholm on a traditional Lakeland launch. It’s exciting to think that this is the first new landing stage on Derwentwater for more than half a century and we hope it will enhance the overall experience for anyone visiting this iconic landscape and our new café and garden development here at Lingholm.”

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Notes to Editors:

If you would like more information, contact: Heather Sewell, hsewell@cumbriatourism.org / 01539 825002 / 07795 487003.

Happy Birthday Beatrix Potter:

Lake District business unveil sneak preview of new film tribute to renowned children’s author

Ahead of celebrations to mark 150 years since Beatrix Potter’s birth (28 July 2016), a group of Lake District businesses have unveiled a sneak preview of a short film they have produced in her honour – and hope to use it to promote the Lakes to potential visitors across the globe.

The new film is the brainchild of hotelier Alison Magee-Barker, who is the General Manager of one of Beatrix Potter’s former homes, the Lindeth Howe Country House Hotel. She was inspired by suggestions from regular guests including the great-grandchildren of Beatrix’s former governess, Annie Carter.

Alison has been working alongside Windermere Lake Cruises, the Lakeland Motor Museum and The National Trust to create the six minute showcase of how Beatrix Potter would have spent her birthday in days gone by. The businesses have joined together to create some inspirational footage which can not only be shared online and on social media, but will be screened at events and trade shows targeting key visitor markets including the Japanese and Chinese.

The six minute ‘day in the life’ film sees Beatrix played by Judith Notley, who is already the face of the famous children’s author at the World of Beatrix Potter Attraction in Bowness. The storyline shows her making her way from the National Trust’s Hill Top across the tranquil waters of Windermere in a traditional Lakeland ‘launch’, before being transported to Lindeth Howe in a vintage 1925 Humber borrowed from the Lakeland Motor Museum.

Further scenes depicting the writer’s love of sketching and gardening are framed by spectacular aerial footage of Windermere filmed by Skylark Aerial Photography, along with Naik Media.

The filming took place over three days last month, starting at 5am. To make every aspect of the production as as possible, a team of around 30 people were assembled ranging from Windermere Lake Cruises’ boat skippers and maintenance crew to gardeners and a chef for the quintessential Lakeland afternoon tea. One sequence even includes a cameo from Motor Museum Director, Bill Bewley, as Beatrix’s chauffeur for the special day.

Hotelier Alison Magee-Barker also directed the film. She says, “I had the seedling of an idea for this film back in 2011, when a guest described how Beatrix Potter would often sail across Windermere to come and see her mother. I’m so pleased that in the anniversary year of her birth, we’ve been able to turn that dream into a reality. The finished film will be a great tribute to one of our most famous authors, as well as being a great promotional tool to help showcase some stunning scenes of the Lake District landscape which inspired her.

Bill Bewley is Director of the Lakeland Motor Museum and Group Chairman for Winander Leisure. He says, “I’m often asked to do projects like this involving our vintage motor cars, but rarely take part. For me, what makes this film special is the fact that it brings the Lake District Beatrix Potter would have known to life in a very authentic and affectionate way. I am delighted that the splendid 1925 Humber open top tourer could play a starring role too.

There will be a special VIP screening of the film at the Lindeth Howe Country House Hotel on Thursday 21 July, with the final production officially launched on YouTube on 28 July to mark the famous birthday.

 

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Notes to Editors:

For more information or hi-res images, please contact: Heather Sewell on hsewell@cumbriatourism.org / 07795 487003 / 01539 825003.

Businesses unveil birthday tribute film to Lake District icon Beatrix Potter

Today, 28 July 2016, marks exactly 150 years since the birth of internationally renowned conservationist and cultural icon, Beatrix Potter. To mark the special day, a group of Lake District businesses have launched a short film online to celebrate her life and help promote the region to potential visitors across the globe.

The renowned writer is played by Judith Notley and the film depicts a trip from Beatrix Potter’s Lake District home – the National Trust’s Hill Top – across the tranquil waters of Windermere in a traditional Lakeland ‘launch’ courtesy of Windermere Lake Cruises. Later, she is driven on to the Lindeth Howe Country House Hotel in a vintage 1925 Humber borrowed from the Lakeland Motor Museum.

The six minute ‘day in the life’ feature also highlights Potter’s love of gardening and sketching in the local landscape, along with spectacular aerial footage of Windermere filmed by Skylark Aerial Photography in conjunction with Naik Media.

The film was conceived and directed by hotelier Alison Magee-Barker, who is General Manager at Lindeth Howe. She says, “We wanted to create an inspirational short film to celebrate the enduring legacy of a Lakeland icon exactly 150 years on from her birth. It was great to bring some key Lake District businesses together to create something we believe is visually spectacular and will showcase this special part of the world to online audiences who may be inspired to come and see it for themselves!

Sales and Marketing Manager at Windermere Lake Cruises, Jennifer Cormack, was one of the team who helped put the film together. She adds, “Beatrix Potter is a name recognised around the world and we hope this film will have a particular appeal to international visitors. As well as screening it at upcoming trade show and events, we are currently translating the written elements into Japanese and Chinese. We’ll also be sharing it online and on social media channels like Weibo, which is massively popular in China.

View the final production on YouTube from 8am on 28 July 2016.

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Notes to Editors:

For more information or hi-res images, please contact: hsewell@cumbriatourism.org / 01539 825003

Schools out for Summer for residents in ‘MyCumbria’

With the school summer holidays just around the corner, MyCumbria’s newly expanded range of offers is a great way to help keep the kids happy during the long school break – at a fraction of the cost.

The MyCumbria card, which has just celebrated its fourth birthday, is Cumbria Tourism’s exclusive discount scheme for people who live and work within the county. The card, which costs just £20 and can be used for a full 12 months, gives access to a whole host of amazing discounts for popular family attractions, restaurants and cafes, shopping and leisure activities right across Cumbria.

Some of the discounts on days out for Summer 2016 include:

• 50% off ‘round the lake’ cruises at Ullswater Steamers
• 2 for 1 entry at Lowther Castle and Gardens
• 25% off admission at Carlisle Castle
• 20% off full adult admission to the galleries at Tullie House Museum and Art Gallery, Carlisle
• 15% off entry at Tree Top Adventure at GoApe – Whinlatter and Grizedale Forest
• 20% off at Treetop Trek, Brockhole on Windermere
• 2 for 1 entry at Holme Open Farm, Sedbergh
• 10% off entry at Kendal CrazyClimb
• 20% off entry at Muncaster Castle, grounds and owl centre
• 50% off tickets for Ravenglass and Eskdale Railway
• 30% off admission prices at Lakes Aquarium, Newby Bridge (and 10% off in the shop and café)
• 25% off admission at Stott Park Bobbin Mill, Ulverston
• 2 for 1 entry at Holker Hall and Gardens
• 20% off entry during Summer 2016 at Lakeland Motor Museum
• £5.50 off adult tickets at South Lakes Safari Zoo, Dalton-in-Furness
• 20% off entry at Old Hall Farm, Ulverston
• 25% off admission at Lake District Coast Aquarium, Maryport
• 10% off entry at Urban Extreme Indoor Skate Park, Barrow

Sam Tollerson, Commercial Assistant at Cumbria Tourism says, “Very few places in the British Isles have what we have – and it’s all on our door step – just waiting for us to explore. Since the launch of MyCumbria, I have been overwhelmed with the response both from businesses who want to take part and local people who want to make the most of local activities and attractions at a specially reduced price for residents. With the start of the summer holidays, it’s a great time to introduce family and friends to the MyCumbria card.

To see the full range of discounts available on Cumbria Tourism’s MyCumbria card, visit: www.mycumbriacard.co.uk.

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Notes to Editors:

1. For more information, please contact Cumbria Tourism Press Office on: 01539 825019 or email pressoffice@cumbriatourism.org
2. Cumbria Tourism is the lead organisation for tourism in the county and is at the heart of the Cumbria Visitor Economy. It is also the largest membership organisation in Cumbria with more than 2,400 members. In 2015, more than 43 million people visited Cumbria, contributing more than £2.62 billion to the local economy and supporting around 61,000 jobs.
3. For more information about visiting the Lake District, Cumbria, visit: www.golakes.co.uk
4. To find out more about the work of Cumbria Tourism, visit www.cumbriatourism.org

Lake District’s only ‘Bike Boat’ gears up for summer holidays

Families can gear up for traffic-free cycling adventures in the Lake District this summer with the return of Cumbria’s only dedicated ‘Bike Boat’.

Run by Windermere Lake Cruises, the specially adapted traditional vessel – known as Sunflower – can carry up to 12 bikes and will be running 8 times per day from next Saturday 23 July until Sunday 4 September 2016.

The Bike Boat service links Brockhole, The Lake District Visitor Centre, with Windermere’s tranquil western shore. A second stop off point at Bark Barn jetty near Belle Grange creates a convenient circular route that all ages and abilities can access.

Although foot passengers are welcome on board the Bike Boat, special priority will be given to cyclists crossing England’s longest lake to enjoy the flat, mostly traffic-free route along the lakeshore. From here, there is easy two-wheeled access to Wray Castle, the ancient woods of Claife Heights and the quiet roads up to Beatrix Potter’s Hill Top.

For passengers starting their cycling adventures at Brockhole, bike hire also includes a return ticket on the Bike Boat.

Operations Director at Windermere Lake Cruises, John Woodburn, says, “The Bike Boat adds another dimension to the network of boat services sailing on Windermere. By giving special priority to cyclists, we are giving people access to safer, traffic-free cycling routes and giving them a chance to experience more new ways of exploring the iconic landscape around England’s longest lake.

For timetables and fares, visit Windermere Lake Cruises

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Notes to Editors:

Hi res images attached. For more information, please contact: Heather Sewell, 01539 825002 / 07795 487003 / hsewell@cumbriatourism.org

Visitor survey shows Lake Ignite event is blazing a trail for Lake District’s cultural reputation

The Lake District is continuing to forge its reputation as a leading UK destination for contemporary arts and culture, according to the results of a new survey which reveal the success of this Spring’s ‘Lakes Ignite’ programme.

‘Lakes Ignite 2016’ has been spearheaded by the Lakes Culture project and included three key commissions; ‘Seven Nocturnal Rainbows’ (a dramatic light installation on Coniston Water, Grasmere and Ullswater), as well as the quirky ‘Museum of Water’ and a unique 21st Century Landscape Art Class.

Now Lakes Culture is revealing the results of a post-event survey, which aimed to explore how effective the programme was in engaging with a range of audiences and to find out how people perceive the area as a cultural destination.

The data gathered clearly shows the significant contribution Lakes Ignite 2016 has made to the area and the results will play a vital role in shaping how cultural events and experiences are delivered in the county in the future.

As well as revealing that Lakes Ignite 2016 brought in an estimated £90,000 of spend to the region’s economy, key findings include:

• 99% of people said they would recommend Lakes Ignite to friends and relatives
• 90% either ‘agreed’ or ‘strongly’ agreed that Lakes Ignite highlighted the cultural offer in the Lake District with 91% agreeing that it improves the view of the Lake District as a cultural destination.
• Two-thirds of people said their experience of Lakes Ignite has increased their likelihood of attending other arts and cultural events in the area
• 54% of visitors had travelled to the event from outside of Cumbria and over a third (33%) of all people attending Lakes Ignite events were staying overnight.
• Two-thirds of people from the target geographical areas – northern cities, London and south-east England – said Lakes Ignite was the main reason or one of the reasons for their visit to the area.

Usha Mistry, Lakes Cultures’ Project Manager, said: “The results from our survey clearly show that Lakes Ignite 2016 was a great success with visitors, businesses and the cultural sector within Cumbria. 90% either ‘agreed’ or ‘strongly’ agreed that Lakes Ignite has highlighted the cultural offer in the Lake District. It also brought in an estimated £90K of spend to the region’s economy.

These statistics reaffirm the appetite for engaging and contemporary cultural events, and support the case to continue the work delivered by the Lakes Culture programme into the future.

To find out more about art and culture in the Lake District, Cumbria, visit Lakes Culture

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Note to Editors:

For more information or hi-res images, contact: pressoffice@cumbriatourism.org / 01539 822222 or visit www.lakesculture.co.uk

• Lakes Culture aims to bring together the area’s tourism and cultural sectors to better promote the wealth of cultural activities on offer reaffirming the area as the UK’s leading rural cultural destination.
• The Lake District is one of only ten locations in the country to benefit from Cultural Destinations initiative a focused programme set up by Arts Council England and VisitEngland. The aim of Cultural destinations is to enable arts and culture organisations working in partnership with destination organisations to increase their reach, engagement and resilience through working with the tourism sector. Closer working between the two sectors will contribute to the economic growth of the cultural and tourism visitor economies.
• Organisations involved in the project include Kendal Brewery Arts Centre (Lead Organisation), Lakeland Arts, Wordsworth Trust, Theatre by the Lake, The Forestry Commission – Grizedale, Cumbria Tourism, The National Trust, Lake District National Park, South Lakeland District Council and Lake District Summer Music.
• The Lakes Culture project forms a supporting strand of the UNESCO World Heritage bid submitted by the Lake District National Park Partnership

Lakeland Book of the Year 2016 Winners Revealed

The winners of the 2016 Lakeland Book of the Year awards were revealed at a special literary luncheon held at the idyllic four star Armathwaite Hall on Bassenthwaite Lake today. (Wednesday 6th July 2016)

This year 50 books were entered and the Judges, author and columnist Hunter Davies, broadcaster and writer Eric Robson and BBC News broadcaster Fiona Armstrong, spent the spring months pouring over them.

Founder of the Awards, Hunter Davies, said:

The 2016 awards included the some of the best short entries we’ve ever seen. The range of topics was astonishing and I would like to congratulate the winners and all those who entered as they should all be congratulated for continuing to contribute to Cumbria’s literary landscape at such a high quality.’’

This year there were six prizes to be won:
• The Striding Edge Productions Prize for Guides and Places won by Karen Lloyd’s “The Gathering Tide”
• The Latitude Press Prize for Illustration and Presentation won by Robert Beale and Richard Kirkman’s “Lakeland Waterways”.
• The Zeffirellis Prize for People and Business won by Mark McLean’s “Five Boxes”
• The Bookends Prize for Arts and Literature won by the late Rosemary Blackett Ord’s “Susan Breeks of Helbeck”
• The Bill Rollinson Prize for Landscape and Tradition won by Peter Roebuck’s “Cattle Droving Through Cumbria 1600 – 1900”
• and finally, the ultimate accolade, The Hunter Davies Book of the Year 2016 won by Robert Beale and Richard Kirkman’s “Lakeland Waterways”.

Robert Beale and his publicist Miles Cowsill attended the ceremony to receive the Hunter Davies Award. Robert began his working life as a row boat assistant with Windermere Lake Cruises Ltd and has progressed to become a Steamer Master and part time author. His diffidence is such that he very nearly didn’t attend the awards. Fortunately, Nigel Wilkinson, Managing Director of Windermere Lake Cruises Ltd heard about the event and insisted that he and a colleague be present.

The much appreciated partnership with James Cropper plc based in Kendal continued for this year’s awards. The association is particularly appropriate, as virtually all hard-backed books published in the UK are bound using paper produced by James Cropper here in Cumbria. In addition to financial assistance, James Cropper provided professional advice and, of course, all printed material required for the event was produced on their paper.

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Notes to editors:

1. Embargoed until 4pm Wednesday 6th July 2016

2. For more information, contact Chris Tomlinson on 07770 688644 or Cumbria Tourism on 01539 822222

3. Photo call: 4pm Wednesday 6th July at Armathwaite Hall Country House and Spa, Bassenthwaite Lake, Keswick, Cumbria, CA12 4RE

4. The Lakeland Book of the Year Awards are the only literary awards of their kind outside of London. Newly published books with any relevance to Cumbria are eligible. Judges are writer and author Hunter Davies OBE (chairman), broadcaster and Lord-Lieutenant of Dumfries Fiona Armstrong and broadcaster and author Eric Robson.

5. Cumbria Tourism provides administration and PR support to the Lakeland Book of the Year which is organised by a team of external organisers and judges.

6. James Cropper is based in the Lake District, England’s first and foremost National Park, with a paper-making heritage that started in 1753. Since 1845 the business has been carefully stewarded and nurtured by six generations of the Cropper family. Today the business is renowned globally for its luxury packaging papers, which accompany many of the world’s most exclusive brands, while the world’s leading artists, galleries and museums use its framing and archival boards alongside its range of conventional artists materials. As well as paper products, James Cropper also manufactures nonwovens from carbon, glass and polymer fibres, which play a key part in production of composites in the automotive, energy and aerospace sectors. To find out more about the innovative production methods, product range, responsible manufacturing principles and history of James Cropper please visit www.cropper.com

New £1million tourist attraction on Lake District estate that inspired Beatrix Potter

A new tourist attraction centred on the grand Victorian estate where Beatrix Potter wrote some of her most famous children’s books will open to visitors for the first time on Saturday 2 July 2016.

The finishing touches are being added to a major new project to create a café, shop and a Victorian walled garden on the Lingholm Estate near Keswick, in the heart of the English Lake District. It will coincide with the unveiling of the first new jetty on Derwentwater for scheduled boat services in more than 50 years later in July.

Located on the western shore of Derwentwater, Lingholm is home to the mansion where Beatrix Potter spent ten summer holidays between 1885 and 1907. Not only did she write Squirrel Nutkin there – along with the first manuscript of Mrs TiggyWinkle – but she also credited the Lingholm Kitchen Garden as being the original inspiration for Mr McGregor’s garden in The Tale of Peter Rabbit.

The opening of the new attraction has been timed to coincide with the 150th anniversary of the renowned author’s birth and will officially open to the public in her birthday month.

The striking new octagonal walled garden is built mainly from reclaimed materials in a Victorian style – on the exact spot of the old kitchen gardens which Beatrix Potter credited as the inspiration for Mr McGregor’s garden. In a letter to her publisher in 1942, her exact words were: “If the vegetable garden and wicket gate were anywhere it was at Lingholm near Keswick”.

Overlooking the garden – and stunning views up to one of England’s highest mountains, Skiddaw – is a new café including indoor and outdoor seating for up to 180 people. It will serve a range of locally sourced foods, artisan breads, home baked cakes, real barista coffee and an extensive range of teas. There will also be a dedicated Art Wall, initially featuring the work of resident artist Rob Miller.

Meanwhile walkers can enjoy a new footpath through the Lingholm Estate linking to Catbells and the Cumbrian Way, as well as providing easy access to the first new jetty on Derwentwater for more than five decades. Keswick Launch is planning to add the extra stop at Lingholm on its circular lake cruises from mid-July, ready for the school summer holidays.

Completing the development is a shop offering a range of gifts, art, books, toys and cards.

Estate Director Jenny Seymour says, “This is a whole a new visitor experience for the Lake District, in a previously little-known corner of this world-renowned landscape. As we’re off the traditional Beatrix Potter tourist trial, we’re hoping the setting of Lingholm Kitchen and our new walled garden will offer a unique historical insight into the writer’s life and inspiration for residents and visitors alike.

She adds, “An integral part of our philosophy for the shop and café is all about showcasing the best artisan food, authentic seasonal produce and locally-made gifts wherever we can.” www.thelingholmestate.co.uk

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Notes to Editors:

For more information or hi res images, contact: Heather Sewell, hsewell@cumbriatourism.org / 01539 825002 / 07795 487003.