Businesses unveil birthday tribute film to Lake District icon Beatrix Potter

Today, 28 July 2016, marks exactly 150 years since the birth of internationally renowned conservationist and cultural icon, Beatrix Potter. To mark the special day, a group of Lake District businesses have launched a short film online to celebrate her life and help promote the region to potential visitors across the globe.

The renowned writer is played by Judith Notley and the film depicts a trip from Beatrix Potter’s Lake District home – the National Trust’s Hill Top – across the tranquil waters of Windermere in a traditional Lakeland ‘launch’ courtesy of Windermere Lake Cruises. Later, she is driven on to the Lindeth Howe Country House Hotel in a vintage 1925 Humber borrowed from the Lakeland Motor Museum.

The six minute ‘day in the life’ feature also highlights Potter’s love of gardening and sketching in the local landscape, along with spectacular aerial footage of Windermere filmed by Skylark Aerial Photography in conjunction with Naik Media.

The film was conceived and directed by hotelier Alison Magee-Barker, who is General Manager at Lindeth Howe. She says, “We wanted to create an inspirational short film to celebrate the enduring legacy of a Lakeland icon exactly 150 years on from her birth. It was great to bring some key Lake District businesses together to create something we believe is visually spectacular and will showcase this special part of the world to online audiences who may be inspired to come and see it for themselves!

Sales and Marketing Manager at Windermere Lake Cruises, Jennifer Cormack, was one of the team who helped put the film together. She adds, “Beatrix Potter is a name recognised around the world and we hope this film will have a particular appeal to international visitors. As well as screening it at upcoming trade show and events, we are currently translating the written elements into Japanese and Chinese. We’ll also be sharing it online and on social media channels like Weibo, which is massively popular in China.

View the final production on YouTube from 8am on 28 July 2016.


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