Media Centre

Media, Communications and PR from Cumbria Tourism

Media Centre

Supporting journalists’ enquiries about the Lake District, Cumbria.

Cumbria Tourism deals with hundreds of media enquiries every year, helping regional, national and overseas journalists to develop varied content to meet their needs.

We can help source images and travel-related facts/figures, as well as helping to set up interviews and filming opportunities with tourism and hospitality businesses and industry experts.

With advance notice, we are also happy to consider press and influencer trip requests and help journalists with itinerary planning.

Tourism businesses wanting to get involved in Cumbria Tourism’s media activity should take a look at our Destination PR and content section.


Accredited journalists looking for free images of the Lake District, Cumbria, can request access to the Cumbria Media Library. All we ask is that you ALWAYS CREDIT

Facts & Figures

There are plenty of ideas and inspiration about our hugely diverse county on our visitor-facing website, including suggested itineraries, things to do, ‘what’s on’ and our destination blog.

Factual visitor data and information about our tourism industry is available on our Research section.

Media Visit Guidelines

For accredited media looking for assistance with visits to the Lake District, Cumbria, we ask that you follow a few basic guidelines:

Although we are unable to directly pay for transport to the county or overnight accommodation, we may be able to secure complimentary accommodation (or a media rate) depending on the media outlet – this is at the discretion of our member businesses.

Creative England - Cumbria Tourism

TV and film productions

Cumbria Tourism is a proud member of the Filming in England Partnership:

  • Welcoming filming to the Lake District, Cumbria
  • Working with Creative England’s Production Services team
  • Ensuring co-operation and commitment to assist film and TV drama productions.

Contact us if you would like recommendations on filming locations in the county.

You can also visit Creative England’s location database.

If you’re in search of crew or a facility please visit Creative England’s Crew and Facilities database.

Get In Touch

For media enquiries, you can contact the team at: / 01539 822222.