2018 Cumbria Visitor Survey£150.00 Excl. VAT
2018 Cumbria Visitor Survey
Conducted once every three years, the Cumbria Visitor Survey is a vital part of Cumbria Tourism’s research work and is the only in-depth source of county-wide information on our visitors – revealing where they come from, who they are with, why they come and what they do while they are here, as well as identifying trends and changes in visitor behaviour.
Carried out in conjunction with the majority of Cumbria Tourism’s local authority partners, the Lake District National Park Authority and the Local Enterprise Partnership, the survey involved the completion of 1,400 in-depth, face-to-face questionnaires over a four month period in 2018. A wide variety of questions ranged from how much they spend, to what influenced their choice of accommodation, and how they preferred to book their trips to the county, as well as profile information on origin, party size and composition.
The full report contains almost 100 pages, with data broken down by location (local authority district, inside/outside the Lake District National Park), and visitor type (day/staying, UK/overseas, repeat/first time) as well as by type of accommodation used. Comparisons are made with previous surveys carried out in 2009, 2012 and 2015.
Please note this report is not available electronically and will be posted to you as a hard copy.
£150.00 Excl. VAT