In today’s market, the visitor has more choice than ever before and their expectations are rising. Cumbria Tourism is committed to improving the quality of our visitors’ overall experience – places to stay, eat and visit, as well as the people they come into contact with and the welcome they receive.
Cumbria Tourism strongly supports quality accreditation through either the nationally recognised schemes Quality in Tourism – Visit England, the AA or our own Quality Cumbria local assessment scheme. We recommend that accommodation providers adopt one of these gradings as they give a valued, independent assessment of your business, plus checking all legal obligations are valid and making sure each accommodation meets the quality standards that visitors expect. These accreditations provide an award that can be used on your website and other marketing material.
Members of Cumbria Tourism who provide accommodation are required to meet one of the following standards:
- National Quality Assessment Scheme – Quality in Tourism (Visit England) or the AA
- Quality Cumbria – local assessment scheme, approved and accredited by Visit England
- Cumbria Tourism Partner Schemes
- Cumbria Tourism Quality Accommodation Charter